News ID : 4300
Publish Date : 17 February 2021 - 09:03
While the liberalization of car prices has not yet reached the point in the twists and turns of government meetings, car industry activists believe that if this action is courageous and implemented based on the experience of two decades ago, prices will return to normal within three months and demand False will be removed from the car market.
Khodrocar - Nearly a decade has passed since the mandatory pricing in the automotive industry, and during this time the Competition Council has relied on a formula that was fundamentally wrong, leading to billions in losses to automakers.

Although thanks to the Minister of industry and his emphasis on removing the automotive industry from monopoly and creating competition, meetings have been held to eliminate pricing formulas and liberalize pricing, but it seems that there is still no courage to implement this decision because before It is predicted that psychologically, inflation will be imposed on society.

Meanwhile, industry activists believe that the market is now pulling this trend and we can see the return of prices to normal by enduring the three-month period, because now the current formula has only led to the loss of carmakers.

Ahmad Nematbakhsh, secretary of the Iranian Automobile Manufacturers Association, in an interview with Khodrocar reporter, emphasizing that the current model of car pricing by the Competition Council is to reach into the pockets of shareholders of automotive groups, says: Now automakers are producing some About 40 to 50 million Tomans are lost from cars, which is contrary to the procedure of the Competition Council, which not only does not apply inflation in car pricing, but also predicts a 50% increase in car production.

He adds: "As production increases along with losses, the automaker's liquidity decreases and as a result, its demands on the automaker increase, which will be overshadowed as a result of the activity of parts manufacturers to achieve a production leap."

Nematbakhsh emphasizes that the method of the Competition Council is a very wrong method and this trend is weakening the car manufacturers day by day, and explains: "This situation is while relying on the experiences of the 70's, companies can be excluded from losses." And settled the demands of the component makers.

"86 percent of the car is made up of parts, and when there is no profit from the production site, he will not go for updating the machines and improving the quality of production," he said. 

"In addition, the achievement of wrong pricing by The Competition Council, the distribution of rents resulting from the difference between factory and market prices is another achievement of this pricing model.
Referring to the decision to increase car prices by 20% in March 1990, he said: "In that period, due to the impact of rising car prices on inflation of other goods, it was decided to apply only a 6% price increase in March, and then 14 The approved percentage increase will also enter the implementation phase, after which, with the approval of the Economic Council, the car will be recognized as an exclusive product and the Competition Council will be recognized as the custodian of car pricing.

Nematbakhsh stated that the formula of the Competition Council to determine the price of a car in 1991 was defined based on the price of a car in 1990 with an increase in productivity, adding: Therefore, the price of a car in 1991 is wrong and without considering the remaining 14% It was determined that its effects are still ongoing.

The secretary of the Iranian Automobile Manufacturers Association continues: with the pressures, it was decided that this council, once every three months, based on inflat…

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